Featured article

3 Great Tips To Kickstart Channel Rep Performance

In-direct sales reps can provide the experience and that propels your brand forward, but inspiring the channel to sell your products is a constant challenge.

Read Now
This is some text inside of a div block.

Using 1:1 Rep Communication To Drive Revenue

5 Reasons Why Rep Surveys Should Be a Key Part of Your Channel Communication Program

Read More
This is some text inside of a div block.

Join us in Las Vegas at the Channel Partners Conference

Join Richard Stevens, president of ChannelAssist, as he speaks to the challenges all channel sales organizations face and possible ways to address them. Reserve your seat below and you could win a $500 Venetian Casino Chip!

Read More
This is some text inside of a div block.

Channel Investments that Pay Off!

When looking at investing in your channel it’s important to consider the different routes of driving growth while thinking about ROI.

Read More
This is some text inside of a div block.

3 Great Tips To Kickstart Channel Rep Performance

In-direct sales reps can provide the experience and that propels your brand forward, but inspiring the channel to sell your products is a constant challenge.

Read More
This is some text inside of a div block.

Put the "CENT" in Incentives

Money and recognition still talks. People want (and should) receive incentives for doing a good job.

Read More
This is some text inside of a div block.

Do you “Talk” to or “Collaborate” with your Channel Partners?

You’re at a cocktail party of friends and “friends of friends.” It’s a nice evening.

Read More
This is some text inside of a div block.

Increase Engagement & Drive Revenue with Rep Surveys

What if you could see into the minds of individual channel reps and build unprecedented engagement that can’t help but drive revenue? Well, it’s possible.

Read More
This is some text inside of a div block.

Your Reps deserve Full Spectrum Incentives

It’s true that compensation drives behavior. If you want to drive the right behaviour, you'll need to understand incentives.

Read More
This is some text inside of a div block.

7 Questions to Ask Yourself Before Trying a DIY Channel Engagement Program

Channel partner engagement programs grow sales, expand your reach, educate channel reps and turn them into champions of your brand.

Read More
This is some text inside of a div block.

Do they know if You like Salt with your Margarita?

Here’s the thing about developing channel sales advocates—you’re doing it wrong.

Read More
This is some text inside of a div block.

4 Critical Steps to a Successful Incentive Program

Many great companies have launched well thought out incentive programs. Read this to learn how they did it.

Read More
This is some text inside of a div block.

Ride the Sales Wave... with Onboarding

Optimizing Channel Partner Sales Begins with Onboarding.

Read More
This is some text inside of a div block.

Is your Channel Math Adding up to Revenue?

So what do we mean by “math” in this context? For our industry, we’re talking about sales coverage, incentives, and how you and your partners work together.

Read More
This is some text inside of a div block.

Rethinking Channel Sales SPIFs - 5 Ideas to Maximize ROI

It’s time to make your channel sales incentive/spiff programs really work for you.

Read More
This is some text inside of a div block.

How to support your channel partners as they grow their business with new technologies

Profitability of software and services drive partner investment - can your partners get what they need to grow their business - from you?

Read More
This is some text inside of a div block.

Is More Margin for Your Channel Partners Good for Business?

It depends on the problem you are solving for, the qualification requirements for earning the additional margin, and who gets the margin.

Read More
This is some text inside of a div block.

Why Channel Loyalty Matters – And What You Should Do About It

When your sales channels lead with your products, they sell more of your products – to more of their customers.

Read More
This is some text inside of a div block.

How to Get Indirect Sales Channels to Prioritize & Sell Your Products

We believe that brand loyalty at the channel partner rep level makes a big difference in reseller sales.

Read More
This is some text inside of a div block.

10 Ways Technology Vendors Can Use The Loyalty Pool To Grow Their Revenue

If you want to build market share, then you need more resellers quoting more of your products, more often.

Read More
This is some text inside of a div block.

How to Drive Revenue in This 3-Ring Circus Called Channel Sales

Fewer than half of companies (47%) consider their indirect sales channels effective.

Read More
This is some text inside of a div block.

6 Reasons Why Channel Partner Loyalty Programs Fail

Channel sales reps who are actively engaged with your brand sell more of your products. Partner loyalty programs play a large role in that engagement.

Read More
This is some text inside of a div block.

Big Data for Channel Visibility, Decision Making and Revenue Growth

Big data, the vast amount of information that daily inundates your business, can be one of your most valuable resources. Here's why.

Read More
This is some text inside of a div block.

9 Resources and Processes You Need to Run a DIY Channel Engagement Program

Does running your own channel program in-house sound easy? Maybe- But be warned...

Read More
This is some text inside of a div block.

Why Your Channel Engagement Program Should be Engineered to Reach Your Business Goals

Your channel engagement program delivers significant value to your business- If you're doing it right...

Read More
This is some text inside of a div block.

If You Are Not Continuously Changing, Then You’re Falling Behind!

Why Growing Channel Engagement Should be Approached as a 5-Point Change Management Issue And Continuous Evolution Is A Must.

Read More
This is some text inside of a div block.

Top 3 Ways to Get More from Your Channel Reps

It's Time to Engage the 95% of Your Channel Reps Who Underperform.

Read More
This is some text inside of a div block.

Separate Your Channel Program from the Rest

Comparing yourself to others is a slippery slope. You might use it for motivation, but feel down when Sandra picks up a new BMW or Mike lands the big contract.

Read More
This is some text inside of a div block.

Drive Revenue & Save Money by Optimizing Channel Engagement

Some moves to drive engagement are quite cheap when compared to the potential benefits.

Read More
This is some text inside of a div block.

Incentivizing Channel Partners For Fun & Profit

Someone not in channel sales may be forgiven for thinking that channel partners should just want to sell a vendor’s solutions.

Read More
This is some text inside of a div block.

How many Partner Account Managers does it take to manage 500 sales reps?

Here's a scenario we've seen at ChannelAssist.

Read More
This is some text inside of a div block.

How to tell if your channel partner loyalty & revenue is at risk

Partner loyalty is waning, across all sectors. Loyalty is hard to regain, when lost. So here’s how to tell if your channel partner loyalty is at risk.

Read More
This is some text inside of a div block.

5 Reasons Why Your SPIFs are Not Working

Sales incentives need to be strategic, compelling, and reward for the desired sales activity. SPIFs deliver measurable business results.

Read More
This is some text inside of a div block.

Managing Personas in your Channel Program

It’s likely your channel reps will share some common traits. They should be good at talking to people, have some ambition to produce results, and have some confidence and enthusiasm.

Read More
This is some text inside of a div block.

Successful Strategic Alliances: Managing Your Alliance Portfolio

Phil Hogg’s article in the Financial Post covers the importance of building and managing a portfolio of alliance partners.

Read More
This is some text inside of a div block.

Getting Better Usage & ROI Out of MDF

When resellers, distributors and OEMs are all looking for better line of sight into future sales, it's a shame to see the use of Marketing Development Funds, or MDF in decline.

Read More
This is some text inside of a div block.

4 Reasons to Engage Reps Equally for Revenue Growth

You have your uber-successful sister who has her life together and is a famed cardiologist.

Read More
This is some text inside of a div block.

Increase Revenue with Automated Lead Management

We are all aware that time equals money and it's important for all channel campaigns to assess new leads and decide where to allocate time and energy.

Read More
This is some text inside of a div block.

Engagement & Loyalty the Frank Sinatra Way

Let’s quote Frank...“Love and marriage, love and marriage they go together like a horse and carriage this I tell you, brother you can't have one without the other”

Read More
This is some text inside of a div block.

7 Reasons Why You Should Conduct Frequent Channel Check-ups

Fall is the perfect time to run a pulse survey to check on and influence channel rep engagement.

Read More
This is some text inside of a div block.

How to Connect Your Funnel to Drive Channel Sales Success

Do you remember the days when the stages between customer awareness and purchase were well defined?

Read More
This is some text inside of a div block.

5 Secrets to Every Successful Incentive Program

Incentives are an essential part of any effective sales program. They motivate your sales reps to sell your product.

Read More
This is some text inside of a div block.

11 Steps to Get Your Stakeholders on Board with Your Incentive Program

So, you’ve decided to launch an incentive program? Better read this first.

Read More
This is some text inside of a div block.

Not Just Fun and Games

How Gamification is Taking Incentive Programs to a New Level

Read More
This is some text inside of a div block.

Gamification for Business

How to leverage this new trend to drive business results

Read More
This is some text inside of a div block.

What is channel marketing and do I need it?

Let's learn exactly what the various channels could be, and how to maximize the potential within the correct channel.

Read More
This is some text inside of a div block.

Why your B2B Loyalty Program Needs a Live Call Center

Let's set the stage. I recently submitted a claim for a consumer rebate for a few hundred dollars for a furnace purchase.

Read More
Nov 18, 2019

Using 1:1 Rep Communication To Drive Revenue

5 Reasons Why Rep Surveys Should Be a Key Part of Your Channel Communication Program

Read More
Nov 17, 2019

Channel Investments that Pay Off!

When looking at investing in your channel it’s important to consider the different routes of driving growth while thinking about ROI.

Read More
Nov 18, 2019

3 Great Tips To Kickstart Channel Rep Performance

In-direct sales reps can provide the experience and that propels your brand forward, but inspiring the channel to sell your products is a constant challenge.

Read More
Nov 17, 2019

Put the "CENT" in Incentives

Money and recognition still talks. People want (and should) receive incentives for doing a good job.

Read More
Nov 17, 2019

Do you “Talk” to or “Collaborate” with your Channel Partners?

You’re at a cocktail party of friends and “friends of friends.” It’s a nice evening.

Read More
Nov 17, 2019

Increase Engagement & Drive Revenue with Rep Surveys

What if you could see into the minds of individual channel reps and build unprecedented engagement that can’t help but drive revenue? Well, it’s possible.

Read More
Nov 18, 2019

Your Reps deserve Full Spectrum Incentives

It’s true that compensation drives behavior. If you want to drive the right behaviour, you'll need to understand incentives.

Read More
Nov 18, 2019

7 Questions to Ask Yourself Before Trying a DIY Channel Engagement Program

Channel partner engagement programs grow sales, expand your reach, educate channel reps and turn them into champions of your brand.

Read More
Nov 18, 2019

Do they know if You like Salt with your Margarita?

Here’s the thing about developing channel sales advocates—you’re doing it wrong.

Read More
Nov 18, 2019

4 Critical Steps to a Successful Incentive Program

Many great companies have launched well thought out incentive programs. Read this to learn how they did it.

Read More
Nov 18, 2019

Ride the Sales Wave... with Onboarding

Optimizing Channel Partner Sales Begins with Onboarding.

Read More
Nov 17, 2019

Is your Channel Math Adding up to Revenue?

So what do we mean by “math” in this context? For our industry, we’re talking about sales coverage, incentives, and how you and your partners work together.

Read More
Dec 1, 2019

Rethinking Channel Sales SPIFs - 5 Ideas to Maximize ROI

It’s time to make your channel sales incentive/spiff programs really work for you.

Read More
Dec 1, 2019

How to support your channel partners as they grow their business with new technologies

Profitability of software and services drive partner investment - can your partners get what they need to grow their business - from you?

Read More
Dec 1, 2019

Is More Margin for Your Channel Partners Good for Business?

It depends on the problem you are solving for, the qualification requirements for earning the additional margin, and who gets the margin.

Read More
Dec 1, 2019

Why Channel Loyalty Matters – And What You Should Do About It

When your sales channels lead with your products, they sell more of your products – to more of their customers.

Read More
Dec 1, 2019

How to Get Indirect Sales Channels to Prioritize & Sell Your Products

We believe that brand loyalty at the channel partner rep level makes a big difference in reseller sales.

Read More
Dec 1, 2019

10 Ways Technology Vendors Can Use The Loyalty Pool To Grow Their Revenue

If you want to build market share, then you need more resellers quoting more of your products, more often.

Read More
Nov 18, 2019

How to Drive Revenue in This 3-Ring Circus Called Channel Sales

Fewer than half of companies (47%) consider their indirect sales channels effective.

Read More
Nov 18, 2019

6 Reasons Why Channel Partner Loyalty Programs Fail

Channel sales reps who are actively engaged with your brand sell more of your products. Partner loyalty programs play a large role in that engagement.

Read More
Nov 18, 2019

Big Data for Channel Visibility, Decision Making and Revenue Growth

Big data, the vast amount of information that daily inundates your business, can be one of your most valuable resources. Here's why.

Read More
Nov 18, 2019

9 Resources and Processes You Need to Run a DIY Channel Engagement Program

Does running your own channel program in-house sound easy? Maybe- But be warned...

Read More
Nov 18, 2019

Why Your Channel Engagement Program Should be Engineered to Reach Your Business Goals

Your channel engagement program delivers significant value to your business- If you're doing it right...

Read More
Nov 18, 2019

If You Are Not Continuously Changing, Then You’re Falling Behind!

Why Growing Channel Engagement Should be Approached as a 5-Point Change Management Issue And Continuous Evolution Is A Must.

Read More
Nov 18, 2019

Top 3 Ways to Get More from Your Channel Reps

It's Time to Engage the 95% of Your Channel Reps Who Underperform.

Read More
Nov 18, 2019

Separate Your Channel Program from the Rest

Comparing yourself to others is a slippery slope. You might use it for motivation, but feel down when Sandra picks up a new BMW or Mike lands the big contract.

Read More
Nov 17, 2019

Drive Revenue & Save Money by Optimizing Channel Engagement

Some moves to drive engagement are quite cheap when compared to the potential benefits.

Read More
Nov 18, 2019

Incentivizing Channel Partners For Fun & Profit

Someone not in channel sales may be forgiven for thinking that channel partners should just want to sell a vendor’s solutions.

Read More
Dec 1, 2019

How many Partner Account Managers does it take to manage 500 sales reps?

Here's a scenario we've seen at ChannelAssist.

Read More
Dec 1, 2019

How to tell if your channel partner loyalty & revenue is at risk

Partner loyalty is waning, across all sectors. Loyalty is hard to regain, when lost. So here’s how to tell if your channel partner loyalty is at risk.

Read More
Nov 17, 2019

5 Reasons Why Your SPIFs are Not Working

Sales incentives need to be strategic, compelling, and reward for the desired sales activity. SPIFs deliver measurable business results.

Read More
Nov 17, 2019

Managing Personas in your Channel Program

It’s likely your channel reps will share some common traits. They should be good at talking to people, have some ambition to produce results, and have some confidence and enthusiasm.

Read More
Dec 1, 2019

Successful Strategic Alliances: Managing Your Alliance Portfolio

Phil Hogg’s article in the Financial Post covers the importance of building and managing a portfolio of alliance partners.

Read More
Dec 1, 2019

Getting Better Usage & ROI Out of MDF

When resellers, distributors and OEMs are all looking for better line of sight into future sales, it's a shame to see the use of Marketing Development Funds, or MDF in decline.

Read More
Nov 17, 2019

4 Reasons to Engage Reps Equally for Revenue Growth

You have your uber-successful sister who has her life together and is a famed cardiologist.

Read More
Nov 17, 2019

Increase Revenue with Automated Lead Management

We are all aware that time equals money and it's important for all channel campaigns to assess new leads and decide where to allocate time and energy.

Read More
Nov 17, 2019

Engagement & Loyalty the Frank Sinatra Way

Let’s quote Frank...“Love and marriage, love and marriage they go together like a horse and carriage this I tell you, brother you can't have one without the other”

Read More
Nov 18, 2019

7 Reasons Why You Should Conduct Frequent Channel Check-ups

Fall is the perfect time to run a pulse survey to check on and influence channel rep engagement.

Read More
Nov 18, 2019

How to Connect Your Funnel to Drive Channel Sales Success

Do you remember the days when the stages between customer awareness and purchase were well defined?

Read More
Nov 18, 2019

5 Secrets to Every Successful Incentive Program

Incentives are an essential part of any effective sales program. They motivate your sales reps to sell your product.

Read More
Nov 18, 2019

11 Steps to Get Your Stakeholders on Board with Your Incentive Program

So, you’ve decided to launch an incentive program? Better read this first.

Read More
Nov 18, 2019

Not Just Fun and Games

How Gamification is Taking Incentive Programs to a New Level

Read More
Nov 18, 2019

Gamification for Business

How to leverage this new trend to drive business results

Read More
Nov 17, 2019

What is channel marketing and do I need it?

Let's learn exactly what the various channels could be, and how to maximize the potential within the correct channel.

Read More
Dec 1, 2019

Why your B2B Loyalty Program Needs a Live Call Center

Let's set the stage. I recently submitted a claim for a consumer rebate for a few hundred dollars for a furnace purchase.

Read More
27
MAY

Instant Increase to OEM Attach Rate

As an Alliance Partner, the software company has gained direct access to an existing and highly engaged channel sales audience.

Read More
27
MAY

Regaining Channel Rep Trust

In transitioning the company’s reward program, ChannelAssist kept the company’s internal registration and sales controls, while using technology and services to elevate program processes and engagement.

Read More
27
MAY

Channel Program ROI Maximized

By consolidating and coordinating company-wide channel engagement activities, ChannelAssist has helped this prominent manufacturer maximize sales opportunities, as reseller reps now lead with their brand rather than just a product.

Read More
27
MAY

33% Growth in Channel Earnings

See how we've grown a channel sales program by over 33% for one of our clients.

Read More
27
MAY

Are you tempted to run a DIY program? Think again!

A successful channel engagement program requires a lot of work. Do you really want to do this on your own? Read our latest whitepaper to learn about the real costs of running a DIY channel engagement program.

Read More
No items found.
Feb 5, 2020

Join us in Las Vegas at the Channel Partners Conference

Join Richard Stevens, president of ChannelAssist, as he speaks to the challenges all channel sales organizations face and possible ways to address them. Reserve your seat below and you could win a $500 Venetian Casino Chip!

Read More
27
MAY

Instant Increase to OEM Attach Rate

As an Alliance Partner, the software company has gained direct access to an existing and highly engaged channel sales audience.

Read More
27
MAY

Regaining Channel Rep Trust

In transitioning the company’s reward program, ChannelAssist kept the company’s internal registration and sales controls, while using technology and services to elevate program processes and engagement.

Read More
27
MAY

Channel Program ROI Maximized

By consolidating and coordinating company-wide channel engagement activities, ChannelAssist has helped this prominent manufacturer maximize sales opportunities, as reseller reps now lead with their brand rather than just a product.

Read More
27
MAY

33% Growth in Channel Earnings

See how we've grown a channel sales program by over 33% for one of our clients.

Read More