November 18, 2019

Incentivizing Channel Partners For Fun & Profit

Someone not in channel sales may be forgiven for thinking that channel partners should just want to sell a vendor’s solutions.

Brooke Friendly

channel partner loyalty

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Knowledge = Money.
Join the ChannelAssist community and make more money in the channel.

Knowledge = Money.
Join the ChannelAssist community and make more money in the channel.

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Feb 6, 2024

Top 10 Best Practices When Managing a Channel Sales Incentive Program

Managing incentives in channel sales is a feat, but there are still common stumbling blocks to overcome.

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Jan 11, 2024

Unlocking Success in Channel Programs with Maslow's Hierarchy of Needs

Maslow's hierarchy of needs can be adapted for channel programs and sales. This approach can be use for developing effective, mutually beneficial business channel partnerships.

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Oct 4, 2023

Carpe Diem. Seize the day. Make your channel extraordinary.

We discuss the importance of offering motivating incentives tailored to each group, purposeful communication to foster a sense of belonging, passionate promotion of, purposeful training, and empowering channel partners.

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